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Verified early-career opportunity

Conversion Rate Optimization (CRO) Internship

ArabyBrand

InternshipHybridCairo, Egypt — hybrid5d ago

Programme description

About this opportunity

We are a specialized growth agency focused on converting traffic into revenue. We don’t guess we test. We help e-commerce brands in the MENA region scale their businesses using data driven strategies, behavioral psychology, and rigorous A/B testing. We are looking for a curious, data-obsessed Intern CRO Specialist to join our team. In this role, you won't just look at numbers; you will actively investigate why users behave the way they do and help find solutions to improve their experience across the entire customer journey.

Responsibilities

  • Conduct heuristic evaluations on full websites (Home, Category, Product Pages) and checkout flows to identify user friction and UX bottlenecks.
  • Analyze user behavior using heatmaps, scroll maps, and session recordings (using tools like Microsoft Clarity or Hotjar).
  • Perform "Message Match" audits to ensure that digital ad copy aligns seamlessly with landing page content.
  • Analyze conversion funnels in Google Analytics 4 (GA4) to pinpoint where users drop off and identify underperforming audience segments.
  • Gather and synthesize qualitative data from customer surveys, feedback forms, and reviews to understand the motivation behind user actions.
  • Assist in prioritizing test ideas using scoring frameworks (e.g., ICE or PIE) to focus on high-impact opportunities.
  • Support the team in formulating strong, data-backed hypotheses for A/B tests.
  • Assist in setting up, launching, and QA-ing A/B tests using tools like VWO, FigPii, Google Tag Manager, or similar platforms.
  • Monitor live tests to ensure data accuracy and track statistical significance.
  • Assist in creating clear, actionable reports summarizing audit findings and test results.
  • Help translate complex quantitative and qualitative data into simple, digestible insights for clients.

Qualifications and requirements

  • Education & Background: Recent graduate or final-year student in Marketing, Business Administration, UX/UI Design, Computer Science, or a related field. (No previous professional experience is required).
  • Analytical Mindset: Comfortable working with numbers and spreadsheets (Excel / Google Sheets). You have a passion for finding patterns and solving problems.
  • Basic Knowledge: Familiarity with the concepts of Google Analytics, UX research, or heatmap tools (Clarity/Hotjar) through academic projects, online courses, or self-study is a strong plus.
  • Basic
  • A basic understanding of HTML & CSS (e.g., knowing how to inspect an element in a browser or change a button style) is highly preferred.
  • Soft Skills: High intellectual curiosity, strong attention to detail, and a desire to learn behavioral psychology and optimization methodologies.
  • Language: Good command of written and spoken English.

Why you may be eligible

The official source lists Egypt as the eligible location. Confirm any residence, nationality, education and graduation-year requirements before applying.

Application checklist

Prepare a focused application

  • Match your CV to the programme’s required skills and education.
  • Prepare a concise motivation statement with relevant projects or experience.
  • No application fee was identified during our review. Confirm the official listing and never pay an unofficial recruiter.