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Ad Operations Manager B2B

Wpromote

Project, Operations, Procurement & TravelRemoteFull timeExperienced professionalRemote, United StatesUnited States50d ago

Opportunity overview

What you should know

We checked this opportunity from Wpromote. It is listed as United States.

The work location is Remote, United States. Compensation not stated by employer.

Job description

About this role

The Role We're looking for an Ad Operations Manager to own trafficking, tagging, and campaign QA across every paid channel our B2B team runs: Programmatic, Direct I/O, Paid Social, and Paid Search. The role is primarily dedicated to one of Wpromote's largest B2B accounts, a leading financial software company with multiple product lines and business units, with additional support across our other B2B clients as needed.

Responsibilities

  • - Trafficking all programmatic and direct I/O creatives in Campaign Manager 360, including standard, HTML5, and third-party served creatives, and ensuring every setting is right before launch
  • - Building, implementing, and QAing impression trackers, click trackers, and daisy-chained tags across CM360, DSPs, and publisher partners, including passing macros and custom variables through the chain so downstream systems get the data they need
  • - Implementing and QAing site-side tracking across Google Tag Manager, GA4, and platform pixels (LinkedIn Insight Tag, Meta, and others), using data layer variables for triggers and troubleshooting when tracking breaks
  • - Owning conversion tracking hygiene across channels, including UTM governance, conversion event setup, and coordinating offline conversion imports and CRM or marketing automation integrations with client teams
  • - Fielding tagging and tracking requests from Media and Analytics teams, and making sure data lands where it needs to for reporting

Qualifications and requirements

  • - 2-5 years of ad operations experience, ideally at an agency or ad tech company
  • - Deep, hands-on expertise in Campaign Manager 360: placements, creatives, tracking ads, Floodlight configuration, and the settings that quietly break campaigns when they're wrong
  • - Fluency with impression trackers, click trackers, and HTML5 creatives, including how they embed and how to daisy-chain tags across ad server, DSP, and publisher
  • - Experience with DSP tag setup, including using platform macros and custom variables to pass additional data through tags
  • - Experience with tag management and web analytics, including Google Tag Manager and GA4, and using data layer variables to build triggers
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The source lists United States as the eligible location. Confirm that you meet any work-authorization, time-zone and experience requirements.

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How this listing was checked

Source status
Applicant-tracking source confirmed
Employer or source
Wpromote
Source checked
October 22, 2026
Application destination
Employer or official applicant-tracking website
Work setup and location
Remote · Remote, United States
Who can apply
United States · Confirmed by source
Pay
Compensation not stated by employer.
Deadline
Not stated by employer

We check the source and visible requirements, but the employer controls changes and the final hiring decision. Confirm the latest requirements before applying.