Ad Operations Specialist

Job description

About this role

The Ad Operations Specialist will drive trafficking, QA, and launch readiness for clients across Google Ads, Meta, TikTok, and other platforms. Scale Army states the role is open to candidates based in LATAM, Africa and Eastern Europe and requires availability during U.S. business hours (9:00 AM–5:00 PM EST).

Responsibilities

• - Build campaigns for 6+ clients using established naming, specifications, and flighting.
• - Map audiences, placements, and tracking parameters across Meta, TikTok, Reddit, Google Ads, and other platforms.
• - Validate creatives, sizes and durations, click-through paths, UTMs, and basic tag and pixel firing in staging.
• - Conduct QA before and after campaign handoff.
• - Confirm platform policy compliance to avoid rejections.
• - Prepare trafficking sheets and checklists.
• - Coordinate with channel leads who will set campaigns live.
• - Monitor pacing, delivery, and disapprovals.

Qualifications and requirements

• - 2–4 years of successful hands-on digital marketing experience in ad operations or paid media execution.
• - Training and experience trafficking in Meta, TikTok, Google Ads, and other media platforms.
• - Agency experience is preferred.
• - A bachelor’s degree in marketing or a related field is preferred.
• - Strong technical aptitude and an analytical mindset.
• - Ability to communicate effectively with senior stakeholders.
• - Ability to move quickly while maintaining quality and meeting tight handoff timelines.
• - Ability to triage multiple requests and launches, prioritize high-impact tasks, and communicate trade-offs clearly.
• Application requires recording a video as described in the posting.