Marketing & Social Media Virtual Assistant (LinkedIn Focus)

Job description

About this role

While marketing and social media will be the primary focus of this position, the successful candidate will also provide business and administrative support as the company continues to grow. Over time, the role may expand to include recurring operational and administrative responsibilities that support the broader needs of the business. This is an ideal opportunity for a marketing professional who enjoys content creation, social media strategy, research, and contributing to the overall success of a growing organization.

Responsibilities

• Company news and updates
• Completed projects and milestones
• Employee achievements and company culture
• Industry trends and insights
• Recommend new content ideas and strategies to increase brand awareness, engagement, and audience growth.
• Schedule and publish content across multiple social media platforms.
• Ensure all content aligns with the company's brand voice and communication standards.
• Monitor comments, messages, and engagement activity, notifying the team of items requiring attention or response.
• Research relevant industry topics, trends, competitors, and content opportunities.
• Assist with planning marketing campaigns, promotional initiatives, and digital communications.
• Create content ideas that support business goals and audience engagement.
• Monitor social media performance and track basic engagement metrics.
• Provide recommendations for improving content strategy, engagement, and brand awareness.
• Assisting with company newsletters and internal communications.
• Preparing, formatting, and reviewing reports, summaries, presentations, and other business documents.
• Conducting research for bids, proposals, industry opportunities, and community events.
• Assisting with marketing-related administrative projects.
• Maintaining organized files, marketing assets, and documentation.
• Providing general administrative and operational support as assigned.

Qualifications and requirements

• Proven experience managing business social media accounts.
• Strong understanding of B2B marketing and professional business communications.
• Excellent written English skills with exceptional grammar, editing, and proofreading abilities.
• Outstanding organizational, time management, and project coordination skills.
• Strong attention to detail and commitment to producing high-quality work.
• Ability to work independently while effectively managing multiple priorities and deadlines.
• Ability to learn and consistently represent the company's brand voice.
• Proactive mindset with the confidence to recommend ideas and improvements.
• Experience with B2B social media marketing.
• Experience creating and managing social media content calendars.
• Experience scheduling content across multiple social media platforms.
• Experience supporting marketing campaigns and business communications.
• Experience providing executive, administrative, or business support in a growing organization.