Director, Beyond Insights

Job description

About this role

At Real Chemistry, making the world a healthier place isn’t just an aspiration—it’s our everyday reality. Our drive to transform healthcare is informed by our blend of deep scientific expertise, human-centred creativity, and AI-driven insights, fostering a unique environment where innovation thrives and our people are impact-obsessed. As a global agency, we provide a full suite of services across healthcare communications and marketing to our clients, including top players in the pharmaceutical and biotech industries. Our #LifeatRealChem culture is rooted in our people—we believe we are best together and are committed to excellence for both…

Responsibilities

• Drive Real Chemistry’s Beyond Insights reporting and analytics program across our media and omnichannel client portfolio
• Own the media measurement and reporting framework — defining KPIs, dashboards, and performance narratives that show how media programs are performing and where to optimize
• Serve as the liaison to the VP, Beyond Insights, and collaborate closely with the media, data engineering, and strategy teams and cross-office peers to enhance Real Chemistry’s data initiatives, analytics programs, and practices
• Lead cross-functional projects using data modeling and analysis techniques to uncover insights that guide media strategy and investment decisions
• Examine, interpret, and communicate the results and business impact of media and analytical initiatives to key internal stakeholders and client teams

Qualifications and requirements

• Minimum of 10 years of analytics and reporting experience, with a background in pharmaceutical media and digital marketing (combination of client and agency experience preferred)
• Hands-on experience measuring and reporting on paid media programs across HCP and consumer audiences, including omnichannel campaign performance
• Expertise with Tableau or PowerBI and programming languages like SQL
• Familiarity with syndicated data sources (e.g., IQVIA, claims data, etc.)
• Understanding of and experience using analytical concepts and statistical techniques: hypothesis development, designing tests/experiments, analyzing data, drawing conclusions, and developing actionable recommendations
• Remote within the United States. Senior role requiring at least 10 years of analytics/reporting experience and pharmaceutical media/digital marketing background. U.S. work authorization required; sponsorship is asked separately. Employees within one hour of an office are expected in person two days per week.