Sales & Lead Generation Virtual Assistant (Bilingual-Spanish)

Job description

About this role

Client is seeking a motivated and sales-focused Virtual Assistant to support a used car dealership with lead generation, lead qualification, online listings, customer communication, and sales follow-up. The VA will manage inquiries through Facebook and OfferUp, identify potential buyers, qualify leads, assist with listings, and follow up with prospects to help move transactions toward completion. The ideal candidate should have a strong sales mindset, excellent communication skills, and the initiative to identify new ways to generate leads and increase listings. Experience using AI tools such as ChatGPT to create customer responses and simple automated workflows is also important.

Responsibilities

• Identify and generate potential buyer leads for used vehicles and other items.
• Respond promptly to inquiries from prospective customers.
• Ask qualifying questions to determine buyer interest, needs, and readiness to purchase.
• Maintain consistent follow-up with interested prospects.
• Identify high-quality leads and communicate important opportunities to the dealership team.
• Create, update, and manage vehicle and item listings on Facebook and OfferUp.
• Research opportunities to list vehicles or other items on appropriate online marketplaces.
• Write clear and compelling listing descriptions.
• Monitor inquiries and engagement on active listings.
• Make recommendations for improving listings and increasing buyer interest.
• Help move qualified prospects through the sales process toward completion.
• Communicate professionally with prospective buyers through online platforms and messaging.
• Occasionally make calls to prospects as needed.
• Follow up with interested buyers to maintain momentum and encourage completed sales.
• Handle common customer questions using approved information from the dealership.
• Escalate questions or negotiations requiring direct dealership involvement.

Qualifications and requirements

• Previous experience in sales, lead generation, customer outreach, or virtual assistance preferred.
• Strong sales mindset with the ability to confidently follow up and push opportunities toward completion.
• Experience using Facebook and OfferUp for buying, selling, or marketplace listings.
• Strong written and verbal English communication skills.
• Fluent Spanish communication skills required.
• Clear, professional, and confident speaking voice.
• Comfortable making occasional calls to prospects.
• Experience using ChatGPT or similar AI tools for customer communication.
• Comfortable creating reusable AI-generated responses or basic custom GPT setups.
• Proactive and resourceful, with the ability to identify new sales and listing opportunities.
• Organized and capable of managing multiple leads and follow-ups independently.
• Comfortable working directly with a client and dealership team.
• Strong attention to detail when creating listings and communicating vehicle information.