Back to all jobs

Applicant-tracking source confirmed

Senior Manager, Demand Generation, WordPress VIP

Automattic

Marketing, Content & CommunityRemoteNot stated by employerLeadershipWorldwide (remote)Worldwide33d ago

Opportunity overview

What you should know

We checked this opportunity from Automattic. It is listed as Worldwide.

The work location is Worldwide (remote). Employer-stated compensation: $140,000 - $180,000 USD.  Please note that salary ranges are global, regardless of location, and we pay in local cu.

Job description

About this role

WordPress VIP is the world’s leading enterprise content management platform. We help leading companies and organizations (including NASA, Salesforce, and Disney) create powerful digital experiences with WordPress. As Senior Manager, Demand Generation at WordPress VIP, you bring deep craft expertise in demand generation and lifecycle marketing from lead creation through closed/won opportunities. You’ll build our demand generation strategy across integrated programs in our priority industries: Media, Public Sector, and Corporate (including Manufacturing & Industrial, Technology, and BFSI (Banking, Financial Services and Insurance). You’ll draw on a shared AI Intelligence Layer (Product Marketing, AI agents, customer insight) for industry depth and insights on demand—working with AI agents the way other marketers work with juniors: brief them, review the output, ship what’s good, retrain what isn’t. You’re T-shaped, AI-fluent, and strong with data. You bring serious depth in demand generation and credible breadth across the rest of the integrated marketing motion, with experience marketing to enterprise audiences. You read a pipeline report, interrogate it, and decide what to do differently. What you own • Your craft anchor: Always-on demand generation strategy. You’ll own the continuous strategy for lifecycle (lead through to closed/won), email, content syndication, and new demand programs and channels. This includes running campaigns as your own programs, including Tier 1 product launches, and balancing top-of-funnel always-on campaigns with demand gen plays. • Multi-channel, multi-touch programs: Anchored in conversion rate optimization and designed to convert leads to SQLs; executing holistic programs including content, email, and landing pages in collaboration with Marketing Ops, Web, Paid Media, and Integrated Marketers. • Opportunity-led plays: You spot and respond to revenue opportunities as they emerge: a major industry moment, an inbound surge, a competitive shift, a partner play. Our internal Pipeline Council surfaces signals weekly, and you mobilize with the right mix of channels and assets. For some sprints, you anchor on one industry; for others, you run programs spanning three or four. You can flex without ever losing the thread. • Working the AI intelligence layer: You shape AI insights and understand that intelligence is only useful if the team us Job description: Remote

Confirm the latest details with the employer

The description, responsibilities and qualifications used for this page and its JobPosting data appear above. Use the application action in the Job snapshot to confirm any later changes before applying.

Why you may be eligible

The source says applicants worldwide may apply. You should still confirm time-zone, work-authorization and experience requirements.

Career Studio · Early access

Want help preparing your application?

Use this job to tailor your CV and prepare a focused cover letter based on the employer’s requirements.

  • Job-specific CV guidance
  • Focused cover-letter draft
  • You review, edit and submit it yourself
Get application helpCareer Studio prepares drafts only. It never applies or contacts anyone for you.

How this listing was checked

Source status
Applicant-tracking source confirmed
Employer or source
Automattic
Source checked
September 8, 2026
Application destination
Employer or official applicant-tracking website
Work setup and location
Remote · Worldwide (remote)
Who can apply
Worldwide · Confirmed by source
Pay
$140,000 - $180,000 USD.  Please note that salary ranges are global, regardless of location, and we pay in local cu
Deadline
Not stated by employer

We check the source and visible requirements, but the employer controls changes and the final hiring decision. Confirm the latest requirements before applying.