Social Media Manager & Marketing VA

Job description

About this role

About the Role Rachel is a fractional CMO consultancy helping brands grow through smart, intentional marketing. We're looking for a creative and organised Social Media Manager & Marketing VA to support day-to-day content creation, social media management, and campaign monitoring across multiple client accounts. You'll work closely with the client to bring content to life — sourcing existing assets, editing them into polished social posts, monitoring ad performance, and keeping KPI reporting on track. This role is perfect for someone who lives on social media, has a good eye for content, and wants to grow within a dynamic, fast-moving…

Responsibilities

• Content Creation & Social Media
• Create and schedule social media posts across platforms (Instagram, Facebook, LinkedIn, etc.)
• Source existing photos and videos from approved asset libraries and edit/repurpose into social-ready content
• Use Canva (and provided templates) to produce on-brand graphics and posts
• Write engaging captions and copy that align with each client's brand voice

Qualifications and requirements

• Experience with Adobe Illustrator, Photoshop, or other professional design tools
• Background in multi-client or agency environments
• Experience pulling and formatting marketing KPI reports
• Familiarity with scheduling tools (Later, Buffer, Hootsuite, or similar)
• Application Note
• About the Role Rachel is a fractional CMO consultancy helping brands grow through smart, intentional marketing. We're looking for a creative and organised Social Media Manager & Marketing VA to support day-to-day content creation, social media management, and campaign monitoring across multiple client accounts. You'll work closely with the client to bring content to life — sourcing existing assets, editing them into polished social posts, monitoring ad performance, and keeping KPI reporting on track. This role is perfect for someone who lives on social media, has a good eye for content, and wants to grow within a dynamic, fast-moving marketing environment. What You'll Do Content Creation & Social Media
• Create and schedule social media posts across platforms (Instagram, Facebook, LinkedIn, etc.)
• Source existing photos and videos from approved asset libraries and edit/repurpose into social-ready content
• Use Canva (and provided templates) to produce on-brand graphics and posts
• Write engaging captions and copy that align with each client's brand voice
• Maintain a consistent content calendar across accounts Paid Ads Support
• Monitor Meta Ads and Google Ads campaigns — flag performance issues and opportunities
• Set up new ad campaigns and creative as directed
• Ensure content and creative assets are properly uploaded and live Reporting & Admin
• Pull performance reports from Meta, Google, and other platforms
• Compile KPI summaries using AI tools and/or existing reporting templates
• Track key metrics and flag notable trends to Rachel on a regular basis
• Assist with general admin and workflow coordination acro